PRINCIPLES OF BUSINESS, MARKETING & FINANCE
Principles of Business, Marketing and Finance (PBMF) is a one credit course designed to give students knowledge and skills in economies and private enterprise systems, the impact of global business, marketing of goods and services, advertising and product pricing. Students analyze the sales process and financial management principles. This course allows students to reinforce, apply, and transfer academic knowledge and skills to a variety of interesting and relevant activities, problems and settings in business, marketing, and finance.
Textbook: We will use a classroom set of Intro to Business, 5th Edition: A Brief by South-western Publishing, Inc, ICEV and GoVenture Simulation.
All work will be handed in through Google Classroom.
Grading system: Minor- Activities/ Current Events/ Review material, and Major grades will come from tests/ projects/ Simulation. Daily grades are 40% of the final grade and major grades are 60% of the final grade.
PBMF is a "build-on" course, and it is important not to miss class days. If you miss lessons, you will get further and further behind. There will be tests on a regular basis. Feel free to come to me with any problems you have.
Tutoring is available in all business classes by appointment.
Course Outline (90 Minute)
Week 1: Introduction to Principles and work to build classroom culture
Week 2: Economic Decisions
Week 3: Economic Systems
Week 4/5: Economic Measurements
Week 6: Business in Our Economy
Week 7: Business Structures
Week 8: Mid-Term
Week 9/10: Business Structures Cont.
Week 11: Managers as Leaders
Week 12/13: Financial Management
Week 14: Marketing and Distribution
Week 15: Social Responsibility and Business Ethics
Week 16: International Business
Week 17: Final Exam
Business Law
Course Description:
Business Law is designed for students to analyze various aspects of the legal environment, including ethics, the judicial system, contracts, personal property, sales, negotiable instruments, agency and employment, business organization, risk management, and real property.
Course Outcomes:
The objectives of this offering are:
- ●The student demonstrates professional standards/employability skills required by business and industry.
- ●The student defines ethics in business.
- ●The student identifies the different types of law, courts, and regulations in the judicial system.
- ●The student identifies the principles of contracts in business.
- ●The student identifies the concept of sales in the context of business law.
Text/Materials/Web:
Handouts: Additional handouts may be required. Instructor will provide information on obtaining this material.
Online Materials: www.icev.com
Teaching Methods:
- Lectures: Important material from the text and outside sources will be covered in class. Students should plan to take careful notes as not all material can be found in the texts or readings. Discussion is encouraged as is student-procured outside material relevant to topics being covered.
- Assignments: End of chapter activities and online activities will be assigned weekly to reinforce material in the text. These assignments may require the application of various software packages.
- Quizzes: Occasional unannounced quizzes will be given to help ensure students keep up with assigned material.
- Exams: Exams will be given as a major grade after every unit.
- Projects: Students will be required to complete group and individual projects.
- Participation: Student participation will be graded by the level of class participation and attendance.
Course Policies:
Missed Classes: The student is responsible for obtaining material distributed on class days when he/she was absent. This can be done through contacting a classmate who was present or by contacting the instructor during his conference period in person or email.
Assignments: All assignments are due at the beginning of class on the date due. Late submission of assignments will be assessed a penalty.
Academic Dishonesty: Plagiarism and cheating are serious offenses and may be punished by failure on exam, paper or project; failure in course. For this class, it is permissible to assist classmates in general discussions of computing techniques. General advice and interaction are encouraged. Each person, however, must develop his or her own solutions to the assigned projects, assignments, and tasks. In other words, students may not "work together" on graded assignments.
Posting of Grades: All grades will be posted on SKYWARD. Students and Parents are responsible for obtaining access to SKYWARD and checking it on a daily basis.
Tutoring: Tutoring will be available on Mondays at 4pm upon request.
Unit #
|
Unit Name/Concept
|
Notes
|
1
|
Government’s Role in Business, Business Ownership, The Corporation
|
|
2
|
Business Ethics, Ethics in Business, Court Systems
|
|
3
|
Civil Law Procedures, Business Law Basics, Contract and Employment Law
|
|
4
|
Property Law, Product & Service Law, Negotiable Instruments
|
|
5
|
Agency & Employment Law, Insurance for Business, Debt & Bankruptcy
|
|
6
|
Employability Skills and Professional Communication
|
|
Global Business / Human Resource Management
Instructor: Jorge Garza
Room: 303
Phone: 956-580-5300 ext. 1142
Tutoring: Mondays 4pm
Course Description:
Global Business is designed for students to analyze global trade theories, international monetary systems, trade policies, politics, and laws relating to global business as well as cultural issues, logistics, and international human resource management.
Human Resources Management is designed to familiarize students with the concepts related to human resource management, including legal requirements, recruitment and employee selection methods, and employee development and evaluation. Students will also become familiar with compensation and benefits programs as well as workplace safety, employee-management relations, and global impacts on human resources.
Course Outcomes:
The objectives of this offering are:
- ●The student demonstrates professional standards/employability skills required by business and industry.
- ●The student defines ethics in business.
- ●The student defines global business.
- ●The student identifies the different levels of economic integration.
- ●The student classifies the basic human resources functions such as recruiting, selecting, training, developing, and compensating.
- ●The student explains contemporary issues facing human resources managers such as globalization, diversity, new technologies, knowledge workers, and changing trends in the workplace.
Text/Materials/Web:
Handouts: Additional handouts may be required. Instructor will provide information on obtaining this material.
Online Materials: www.icev.com
Teaching Methods:
- Lectures: Important material from the text and outside sources will be covered in class. Students should plan to take careful notes as not all material can be found in the texts or readings. Discussion is encouraged as is student-procured outside material relevant to topics being covered.
- Assignments: End of chapter activities and online activities will be assigned weekly to reinforce material in the text. These assignments may require the application of various software packages.
- Quizzes: Occasional unannounced quizzes will be given to help ensure students keep up with assigned material.
- Exams: Exams will be given as a major grade after every unit.
- Projects: Students will be required to complete group and individual projects.
- Participation: Student participation will be graded by the level of class participation and attendance.
Grading:
Exams: 1st. Mid-Term Exam– Comprehensive Exam
2nd Term Exam – Comprehensive Exam
Course Policies:
Missed Classes: The student is responsible for obtaining material distributed on class days when he/she was absent. This can be done through contacting a classmate who was present or by contacting the instructor during his conference period in person or email.
Assignments: All assignments are due at the beginning of class on the date due. Late submission of assignments will be assessed a penalty.
Academic Dishonesty: Plagiarism and cheating are serious offenses and may be punished by failure on exam, paper or project; failure in course. For this class, it is permissible to assist classmates in general discussions of computing techniques. General advice and interaction are encouraged. Each person, however, must develop his or her own solutions to the assigned projects, assignments, and tasks. In other words, students may not "work together" on graded assignments.
Posting of Grades: All grades will be posted on SKYWARD. Students and Parents are responsible for obtaining access to SKYWARD and checking it on a daily basis.
Tutoring: Tutoring will be available on Mondays at 4pm upon request.
Disclaimer: It is the policy of Sharyland ISD not to discriminate on the basis of race, color, national origin, sex or handicap in its vocational programs, services or activities as required by Title VI of the Civil Rights Act of 1964, as amended; Title IX of the Education Amendments of 1972, and Section 504 of the Rehabilitation Act of 1973, as amended.
Es norma del distrito de Sharyland ISD no discriminar por motivos de raza, color, origen nacional, sexo o impedimiento en sus programs servicios o actividades vocacionales, tal como lo requiere el Titulo VI de la Ley de Deprechos Civiles de 1964, segun enmienda, el Titulo IX de las Emmiendas en la Educacion de 1972, y la Seccion 504 de la ley de Rehabilitacion de 1973, segun enmienda.
Global Business
Unit #
|
Unit Name/Concept
|
Notes
|
1
|
Global Industry, US & International Trade, International Trade & Tariffs
|
|
2
|
International Finance & Exchange, Risks & Strategies in International Business, The Cultures of International Business
|
|
3
|
Managing Diversity, Global Marketing, and Distribution
|
|
Human Resource Management
Unit #
|
Unit Name/Concept
|
Notes
|
4
|
Business Characteristics, Human Resource Management, Workplace Issues
|
|
5
|
Safe Working Environment, Recruitment, Evaluating Applications and Resumes
|
|
6
|
Creating Employee Policies & Procedures, Evaluating Employees, Conflict Management
|
|
SYLLABUS
Global Business / Human Resource Management
Instructor: Jorge Garza
Room: 303
Phone: 956-580-5300 ext. 1142
Tutoring: Mondays 4pm

Course Description:
Global Business is designed for students to analyze global trade theories, international monetary systems, trade policies, politics, and laws relating to global business as well as cultural issues, logistics, and international human resource management.
Human Resources Management is designed to familiarize students with the concepts related to human resource management, including legal requirements, recruitment and employee selection methods, and employee development and evaluation. Students will also become familiar with compensation and benefits programs as well as workplace safety, employee-management relations, and global impacts on human resources.
Course Outcomes:
The objectives of this offering are:
- ●The student demonstrates professional standards/employability skills required by business and industry.
- ●The student defines ethics in business.
- ●The student defines global business.
- ●The student identifies the different levels of economic integration.
- ●The student classifies the basic human resources functions such as recruiting, selecting, training, developing, and compensating.
- ●The student explains contemporary issues facing human resources managers such as globalization, diversity, new technologies, knowledge workers, and changing trends in the workplace.
Text/Materials/Web:
Handouts: Additional handouts may be required. Instructor will provide information on obtaining this material.
Online Materials: www.icev.com
Teaching Methods:
- Lectures: Important material from the text and outside sources will be covered in class. Students should plan to take careful notes as not all material can be found in the texts or readings. Discussion is encouraged as is student-procured outside material relevant to topics being covered.
- Assignments: End of chapter activities and online activities will be assigned weekly to reinforce material in the text. These assignments may require the application of various software packages.
- Quizzes: Occasional unannounced quizzes will be given to help ensure students keep up with assigned material.
- Exams: Exams will be given as a major grade after every unit.
- Projects: Students will be required to complete group and individual projects.
- Participation: Student participation will be graded by the level of class participation and attendance.
Grading:
Semester Average:
Assignment Weight
Daily Work
Warm-up
Quizzes 40%
Tests
Projects 60%
Exams: 1st. Mid-Term Exam– Comprehensive Exam
2nd Term Exam – Comprehensive Exam
Course Policies:
Missed Classes: The student is responsible for obtaining material distributed on class days when he/she was absent. This can be done through contacting a classmate who was present or by contacting the instructor during his conference period in person or email.
Assignments: All assignments are due at the beginning of class on the date due. Late submission of assignments will be assessed a penalty.
Academic Dishonesty: Plagiarism and cheating are serious offenses and may be punished by failure on exam, paper or project; failure in course. For this class, it is permissible to assist classmates in general discussions of computing techniques. General advice and interaction are encouraged. Each person, however, must develop his or her own solutions to the assigned projects, assignments, and tasks. In other words, students may not "work together" on graded assignments.
Posting of Grades: All grades will be posted on SKYWARD. Students and Parents are responsible for obtaining access to SKYWARD and checking it on a daily basis.
Tutoring: Tutoring will be available on Mondays at 4pm upon request.
Disclaimer: It is the policy of Sharyland ISD not to discriminate on the basis of race, color, national origin, sex or handicap in its vocational programs, services or activities as required by Title VI of the Civil Rights Act of 1964, as amended; Title IX of the Education Amendments of 1972, and Section 504 of the Rehabilitation Act of 1973, as amended.
Es norma del distrito de Sharyland ISD no discriminar por motivos de raza, color, origen nacional, sexo o impedimiento en sus programs servicios o actividades vocacionales, tal como lo requiere el Titulo VI de la Ley de Deprechos Civiles de 1964, segun enmienda, el Titulo IX de las Emmiendas en la Educacion de 1972, y la Seccion 504 de la ley de Rehabilitacion de 1973, segun enmienda.
Global Business
Unit #
|
Unit Name/Concept
|
Notes
|
1
|
Global Industry, US & International Trade, International Trade & Tariffs
|
|
2
|
International Finance & Exchange, Risks & Strategies in International Business, The Cultures of International Business
|
|
3
|
Managing Diversity, Global Marketing, and Distribution
|
|
Human Resource Management
Unit #
|
Unit Name/Concept
|
Notes
|
4
|
Business Characteristics, Human Resource Management, Workplace Issues
|
|
5
|
Safe Working Environment, Recruitment, Evaluating Applications and Resumes
|
|
6
|
Creating Employee Policies & Procedures, Evaluating Employees, Conflict Management
|
|
Business Management
Instructor: Jorge Garza
Room: 303
Phone: 956-580-5300 ext. 1142
Tutoring: Mondays 4pm
Course Description:
Business Management is designed to familiarize students with the concepts related to business management as well as the functions of management, including planning, organizing, staffing, leading, and controlling. Students will also demonstrate interpersonal and project-management skills.
Course Outcomes:
The objectives of this offering are:
- ●The student demonstrates professional standards/employability skills required by business and industry.
- ●The student identifies and practices effective interpersonal skills involving situations with coworkers, supervisors, and subordinates.
- ●The student explains management functions, including planning, organizing, staffing, leading, and controlling.
- ●The student defines types of planning such as marketing, financial, and organizational.
Text/Materials/Web:
Handouts: Additional handouts may be required. Instructor will provide information on obtaining this material.
Online Materials: www.icev.com
Teaching Methods:
- Lectures: Important material from the text and outside sources will be covered in class. Students should plan to take careful notes as not all material can be found in the texts or readings. Discussion is encouraged as is student-procured outside material relevant to topics being covered.
- Assignments: End of chapter activities and online activities will be assigned weekly to reinforce material in the text. These assignments may require the application of various software packages.
- Quizzes: Occasional unannounced quizzes will be given to help ensure students keep up with assigned material.
- Exams: Exams will be given as a major grade after every unit.
- Projects: Students will be required to complete group and individual projects.
- Participation: Student participation will be graded by the level of class participation and attendance.
Exams: 1st Mid-Term Exam – Comprehensive Exam
2nd Term Exam – Comprehensive Exam
Course Policies:
Missed Classes: The student is responsible for obtaining material distributed on class days when he/she was absent. This can be done through contacting a classmate who was present or by contacting the instructor during his conference period in person or email.
Assignments: All assignments are due at the beginning of class on the date due. Late submission of assignments will be assessed a penalty.
Academic Dishonesty: Plagiarism and cheating are serious offenses and may be punished by failure on exam, paper or project; failure in course. For this class, it is permissible to assist classmates in general discussions of computing techniques. General advice and interaction are encouraged. Each person, however, must develop his or her own solutions to the assigned projects, assignments, and tasks. In other words, students may not "work together" on graded assignments.
Posting of Grades: All grades will be posted on SKYWARD. Students and Parents are responsible for obtaining access to SKYWARD and checking it daily.
Tutoring: Tutoring will be available on Mondays at 4pm upon request.
Course Outline:
Semester 1
|
|
Unit 1
|
Business Characteristics
|
Unit 2
|
Organizational Structures
|
Unit 3
|
Aspects of a Business Plan
|
Unit 4
|
Business & Management Concepts
|
Unit 5
|
Management Functions
|
Unit 6
|
Successful Business Operations
|
Unit 7
|
Business Workflow
|
Unit 8
|
Recruitment
|
|
|
Semester 2
|
|
Unit 9
|
Leadership Styles
|
Unit 10
|
Coaching & Motivating Employees
|
Unit 11
|
Managing People
|
Unit 12
|
Product Planning & Development
|
Unit 13
|
Inventory Management
|
Unit 14
|
Distribution & Inventory Management
|
Unit 15
|
Evaluating the Competition
|
Unit 16
|
Changing Nature of Business/ Strategies & Solutions
|